Lanark-based award-winning biscuit maker Border Biscuits has highlighted its commitment to improving the environmental impact of the business by removing 90% of plastic from packaging as part of a wider £1.6m investment into its products and processes.
The iconic brand is changing its packaging to feature recyclable cardboard as it targets a significant increase in the sustainability of its products.
Alongside the removal of 90% of plastic, the overall weight of the Ginger, Classic and Traditional retail packaging has been reduced by 50%. As a result, double the amount of packs to fit onto a single pallet, making the transportation of products more environmentally friendly and further reducing the company’s carbon footprint saving 537 tonnes of CO2e. That equates to 895 homes improving their energy efficiency through installing better insulation as well as smarter lighting, appliances and heating systems.
The company claims that consumer feedback on the 90% reduction in plastic and updated look of the new packaging has been positive with it being viewed as a more modern design for everyday occasions.
In addition to unveiling new packaging, Border Biscuits has updated its logo to reflect the premium biscuits it produces.
Suzie Carlaw, Marketing Manager at Border Biscuits, commented: “As a business we are continuously looking at ways to improve our products and processes and the launch of this new packaging is the latest exciting development in that work.
“Innovating to reduce single-use plastic has been a key focus over the last 12 months and our new packaging means we can address the environmental concerns of our customers without compromising on the high quality of our beautifully crafted biscuits.
She continued “As a family owned business, we pride ourselves on the craftsmanship of baking and are delighted to launch our new packaging, which is available in stores across the UK from this month.”