Scotty brand wins UK-wide Asda supply deal for strawberries and raspberries

Scotty Brand has secured a UK-wide contract with Asda which will see it double its supply of strawberries and raspberries to the supermarket giant. 

The soft fruit is grown and packed by Bruce Farms in Perthshire and impressively will find its way to supermarkets within 24 hours of being picked.

Michael Jarvis, Head of Marketing at Scotty Brand, said: “Strawberries are always an exciting addition to our portfolio during the summer months and this year we are delighted that Scotty Brand strawberries will be available throughout the UK.

“Scottish berries are popular both north and south of the border, and for the first-time customers across the UK will get the chance to try and enjoy our strawberries.”

Strawberries will be available in 300g punnets at Asda immediately, with raspberries will follow at the end of this month.

PHOTO: Nine-year-old Carys Melton gets the strawberry harvest under way at Bruce Farm